Category: E-Commerce
Discover the reality of E-commerce from the point of a view of a four years experienced seller.
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AI in Email Marketing: When Personalization Feels Like a Script
AI is transforming email marketing through automated prospecting and flawless translations. Using a real-world case study, we analyze the “AI value chain” -from web crawling to drafting- and why perfect grammar isn’t enough to win over customers yet.
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SEO Agency : do you need it?
What is Search Engine Optimization (SEO), and should you hire an agency to help you with it? The pros and cons of paying an agency to help your website rank higher on google.
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Feedback on an unsuccessful Meta advertising campaign
I ran a campaign on Meta Ads that didn’t work. Here are my conclusions.
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Marketplace vs Your Own Website: Which Should You Choose to Sell Online?
A direct comparison between selling on a marketplace vs on your own website. Find out the limitations of marketplaces and when building your own e-commerce website makes more sense.
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